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Fathers in (Italian) TV Commercials: Between New Intimacy and Hegemonic Masculinity, di Maddalena Cannito, Eugenia Mercuri

Introduction Fatherhood is alleged to have undergone dramatic changes in recent decades, and is described in public and academic discourse with several labels such as «intimate», «new», «involved» (Dermott 2003, 2008; Henwood and Procter 2003; Miller 2011; Dermott and Miller 2015). Although the practices of fatherhood are changing slowly, the figure of the involved father is increasingly ...